Regardless of the stage in which a casino development finds itself,
a market assessment lends itself as an invaluable aid. Nearly
every party involved in an existing or proposed gaming development
will appreciate During the design process, the feasibility study aids both the developer and architect in defining not only the scope of the project, but in understanding the primary market segments in order to better craft amenities and aesthetics that would be most appealing to the market. After completion of construction and the opening of a facility, the feasibility study will then provides management with an understanding of the primary and secondary market areas and achievable revenue and cash flow goals. Members of Klebanow Consulting and it sister company, Gaming Market Advisors, have worked in, and made projections for, nearly every market in the United States and Canada as well as numerous international markets. In evaluating a market, the Consulting Team first looks at historical market performance and past property performance (if available) as well as data from similar markets. The Consulting Team then conducts an in depth analysis of the competitive set (both existing and proposed), and reviews the various legal constraints that could potentially hinder the subject development. In addition to the gaming component, the Company’s internal models allow the Consulting Team to accurately project the performance of proposed non-gaming amenities including hotels, restaurants, movie theatres, bowling centers, golf courses, entertainment venues, retail operations and nearly any component associated with a gaming development. Depending on the needs of the client and dynamics of the market, the Consulting Team will utilize a variety of methodologies and approaches to address an individual market and specific development. When evaluating a development, Klebanow Consulting believes that it is important to use more than one approach and series of metrics to ensure the accuracy of the final projections and to avoid making predictions that result in unrealistic expectations. |
Klebanow
Consulting Services 
the
utility of a market feasibility study. For the owner (whether it is a public gaming
company, private ownership or Native American Tribe) and potential lending
source, a feasibility study provides an independent, third-party evaluation
of the market and the casino project. It provides all parties with an
unbiased opinion regarding expected revenues, expenses, and associated risks.